Management & Marketing

期刊简介：Management & Marketing will be published by Springer Nature from January 2026. Management & Marketing is a high-quality, open-access, double-blind peer-reviewed international journal that publishes rigorous and impactful research in strategic marketing, consumer psychology, brand management, digital advertising, social networks, innovation and technology, operations management, sustainable design, economics, finance, risk, and quality management. Established in 2006 by the Society for Business Excellence, the journal provides a dynamic platform for scholarly exchange and practical insights across disciplines, sectors, and geographies. With a global outlook, it engages academics, practitioners, and policy makers to advance knowledge, foster innovation, and shape management and marketing research.

【译文】《管理与营销》将于 2026 年 1 月由施普林格·自然出版。《管理与营销》是一本高质量、开放获取、双盲同行评审的国际期刊，发表战略营销、消费者心理学、品牌管理、数字广告、社交网络、创新与技术、运营管理、可持续设计、经济学、金融、风险和质量管理方面严谨且有影响力的研究。该期刊由卓越商业协会于 2006 年创办，为跨学科、跨行业和跨地区的学术交流和实践见解提供了一个充满活力的平台。它具有全球视野，吸引学者、从业者和政策制定者共同推进知识、促进创新、塑造管理和营销研究。