International Journal of Strategic Communication

期刊简介：Aim The International Journal of Strategic Communication aims to advance the theoretical and practical development of strategic communication globally. The journal represents a multi-national effort to integrate various communication disciplines into a coherent body of knowledge and facilitate the emergence of strategic communication as an interdisciplinary domain of study. The journal seeks to define the field of strategic communication and to provide a forum for interdisciplinary approaches and research traditions. It espouses a truly international perspective that gives voice to cross-cultural research and scholars in all regions of the world. Scope The International Journal of Strategic Communication examines the philosophical, theoretical, and applied nature of strategic communication, which encompasses “all communication that is substantial for the survival and sustained success of an entity. Specifically, strategic communication is the purposeful use of communication by an organization or other entity to engage in conversations of strategic significance to its goals.“ [1] Please refer to Vol. 12(4) of this journal for a comprehensive overview of the discipline. Another source to explore the strategic communication body of knowledge is The Routledge Handbook of Strategic Communication . The International Journal of Strategic Communication provides a foundation for the study of strategic communication from diverse disciplines, including corporate and managerial communication, organizational communication, public relations, marketing communication, advertising, political and health communication, social marketing, international relations, public diplomacy, and other specialized communication areas. Since 2007, IJSC has served as the singular forum for interdisciplinary inquiry of this nature. Manuscripts submitted to IJSC must be clearly positioned within the broad framework of strategic communication, as well as make an original contribute to the strategic communication body of knowledge. In addition, manuscripts should address the communicators' perspective—any research focused on communication contexts or receivers should clearly elaborate the relevance for communicators and for using communication to support organizational goals and objectives. Unidisciplinary research—studies based in a single discipline—are not suitable for IJSC. Research published in this journal must attempt to integrate disciplinary perspectives to create novel ways of understanding the communication of organizations. In addition, research questions and topics addressed must be meaningful for a global readership. While international, comparative, and cross-cultural topics are especially welcome, research with a regional or national focus is suitable if insights transfer to other parts of the world. Contributions must clearly reflect the scope and readership of the journal. All submitted manuscripts receive initial appraisal by the editors, and if found suitable for further consideration, undergo double anonymized peer review by independent, anonymous expert referees. Readership The journal is directed to researchers, students, managers, and communication executives interested in managerial communications, marketing communication, public relations, technical and scientific communication, political communication, and communication programs involving for-profit, government, and non-government organizations (NGOs). [1] Zerfass, A., Vercic, D., Nothhaft, H., & Werder, K. P. (2018). Strategic communication: Defining the field and its contribution to research and practice. International Journal of Strategic Communication , 12(4), 487-505. Publication office: Taylor & Francis, Inc., 530 Walnut Street, Suite 850, Philadelphia, PA 19106.

【译文】目标 《国际战略传播杂志》旨在推动全球战略传播的理论和实践发展。该杂志代表了多国努力将各种传播学科整合成一个连贯的知识体系，并促进战略传播作为跨学科研究领域的出现。该杂志旨在定义战略传播领域，并为跨学科方法和研究传统提供论坛。它拥护真正的国际视角，为世界各地的跨文化研究和学者提供发言权。范围 《国际战略传播杂志》研究了战略传播的哲学、理论和应用性质，其中包括“对实体的生存和持续成功至关重要的所有传播。具体来说，战略传播是组织或其他实体有目的地使用传播来参与对其目标具有战略意义的对话。” [1] 请参阅卷。本期刊的第 12(4) 节提供了该学科的全面概述。探索战略传播知识体系的另一个来源是《劳特利奇战略传播手册》。 《国际战略传播杂志》为不同学科的战略传播研究提供了基础，包括企业和管理传播、组织传播、公共关系、营销传播、广告、政治和健康传播、社会营销、国际关系、公共外交和其他专业传播领域。自 2007 年以来，IJSC 一直是此类跨学科研究的唯一论坛。提交给 IJSC 的手稿必须在战略传播的广泛框架内明确定位，并对战略传播知识体系做出原创贡献。此外，稿件应考虑传播者的观点——任何关注传播背景或接收者的研究都应明确阐述与传播者以及利用传播来支持组织目标的相关性。单学科研究（基于单一学科的研究）不适合 IJSC。本杂志发表的研究必须尝试整合学科观点，以创造理解组织沟通的新方法。此外，所讨论的研究问题和主题必须对全球读者有意义。虽然国际、比较和跨文化主题特别受欢迎，但如果见解可以转移到世界其他地区，那么以地区或国家为重点的研究也是合适的。贡献必须清楚地反映期刊的范围和读者群。所有提交的手稿都会经过编辑的初步评估，如果认为适合进一步考虑，则会接受独立、匿名专家审稿人的双重匿名同行评审。读者群 该期刊面向对管理传播、营销传播、公共关系、技术和科学传播、政治传播以及涉及营利性、政府和非政府组织 (NGO) 的传播项目感兴趣的研究人员、学生、管理人员和传播主管。 [1] Zerfass, A.、Vercic, D.、Nothhaft, H. 和 Werder, K. P. (2018)。战略沟通：定义该领域及其对研究和实践的贡献。国际战略传播杂志，12(4), 487-505。出版办公室：Taylor & Francis, Inc., 530 Walnut Street, Suite 850, Philadelphia, PA 19106。