International Journal of Market Research

期刊简介：Contains papers and shorter notes covering important technical advances, practical applications, appraisals of specific problem areas and issues of current concern, together with correspondence and reviews covering the broad field of marketing and social research.

【译文】包含论文和简短的笔记，涵盖重要的技术进步、实际应用、特定问题领域的评估和当前关注的问题，以及涵盖市场营销和社会研究广泛领域的通信和评论。