Social Marketing Quarterly

期刊简介：Covers theoretical, research and practical issues confronting social marketers. Publishes original work and fosters a cooperative exploration of ideas and practices in order to build bridges among various disciplines so that innovative change strategies and alliances are created.

【译文】涵盖社会营销人员面临的理论、研究和实践问题。发表原创作品并促进对思想和实践的合作探索，以在不同学科之间建立桥梁，从而创建创新的变革策略和联盟。