Corporate Reputation Review

期刊简介：Corporate Reputation Review is the leading international journal for all scholars and academics concerned with managing and measuring corporate reputation.The Journal is reviewed by a distinguished editorial board, under the guidance of Guido Berens (Erasmus University, The Netherlands). Corporate Reputation Review provides a forum for rigorous, practically relevant academic research into reputations and reputation management, as well as related concepts such as identity and corporate communication.Every issue publishes:Rigorous research - including quantitative, qualitative, experimental and field studies with direct application to business practiceFor your bookshelf - reviews of major new books on reputation management and corporate communicationCorporate Reputation Review is essential reading for senior professionals in private and public sector organisations and academic observers in universities and business schools including:CEOsCorporate Communication DirectorsHeads of Investor RelationsMarketing DirectorsHeads of Public RelationsHeads of Public AffairsHeads of Employee CommunicationHeads of Corporate BrandingHeads of Information and Knowledge ManagementHeads of External CommunicationsStrategic PlannersConsultantsAcademics and Researchers

【译文】《企业声誉评论》是关注企业声誉管理和测量的学者和学术人士领先的国际期刊。该期刊由荷兰鹿特丹的欧姆斯特丹大学Guido Berens教授指导的杰出编委会进行评审。企业声誉评论提供了一个论坛，用于发表关于声誉和声誉管理以及相关概念（如身份和企业传播）的严谨、实际相关的学术研究。每一期都会发表：严谨的研究——包括定量、定性、实验和实地研究，这些研究直接应用于商业实践；为你书架准备的——关于声誉管理和企业传播的新书的评论。企业声誉评论是私营和公共部门组织的高级专业人士以及大学和商学院的学术观察者的必读之物，包括：首席执行官、企业传播总监、投资者关系负责人、市场营销总监、公关负责人、公共事务负责人、员工沟通负责人、企业品牌负责人、信息和知识管理负责人、外部沟通负责人、战略规划师、顾问、学者和研究人员。